Pizza franchise, Eagle Boys Pizza, is promoting its online presence by offering members of its loyalty program discounts of up to 30 percent when they order online.

The Eagle Club loyalty program gives customers access to discounts and deals, and now a quicker and easier ordering process online.

Christine Hooper, Eagle Boys Group executive marketing, said by bolstering the Eagle Club Eagle Boys hoped to gain more of the growing online ordering market.

“We’re expecting our customers to increasingly order their pizza online, which is why we’ve invested heavily to not only ensure our website is easy to use, but also is attractive to use by offering everyday discounts and deals.

“And by registering their information like their delivery address, favourite store and pizza preferences, Eagle Club members will get their order quicker, faster and cheaper,” she said.

Hooper believes online ordering could soon account for a third of all orders at Eagle Boys.