Zambrero partnership | Inside Franchise Business

Zambrero sponsors surfing contest in long term partnership

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Feel-good Mexican fast food chain Zambrero is sponsoring the upcoming Surfing Australia Boardriders Battle Finals to be held on Newcastle Beach on Saturday 5 and Sunday 6 February.

The healthy-eating brand came on board as a support partner to the remaining 2021/22 Hyundai Australian Boardriders Battle Series state qualifiers and Grand Final.

Zambrero will become a presenting partner to the series and the Australian Surfing Awards in 2022 and 2023.

Zambrero Australia CEO Matthew Kenny said “At the heart of Zambrero is a commitment to promoting healthy communities and making a positive impact in the world. The Zambrero network is very excited to be partnering with Surfing Australia and we look forward to giving the surfing community an opportunity to experience our Feel Good Mex first hand”.

The partnership is focused on fuelling grassroots surfing across the country through feel-good healthy eating choices.

As Australia’s biggest grassroots Boardriders event the Boardriders Battle Finals attract some of Australia’s best surfers and an expected crowd of between 10,000 and 15,000 guests.

Attendees will be able to pop in to Zambrero’s ‘Feel Good Mex’ zone to pick up some free corn chips and guacamole, made fresh on site. One of Zambrero’s key beverage suppliers, Shine, will also be handing out free drinks.

Guests will also have the opportunity to win prizes including surfboards, free burrito vouchers and a year’s supply of free burritos.

Zambrero’s Feel Good Mex approach combines quality, fresh food with its Plate 4 Plate initiative helping to end world hunger. With every regular burrito or bowl purchased a meal is donated to someone in need. Since its inception, the company has donated over 54 million meals, working toward the goal of 1 billion by 2025.