It doesn’t take a rocket scientist to work out why, given that all other social cues point to healthy eating and fitness as a growing trend amongst Australians of all ages.
According to Roy Morgan Research, sushi’s popularity is on the rise with the proportion of Australian’s who say they like sushi growing from 36 per cent to 40 per cent in 2009-2014. At the same time, the consumption of fried fast foods such as Dim Sims, Chiko Rolls and fries has decreased.
Sushi- traditionally made of raw, fresh fish, rice, and seaweed, is popular for its health benefits and high nutritional value -being a high protein, low fat meal you can have on the go.
In the past however, there has been industry concern over its supposed health risks, due to low quality ingredients and poor food safety practices used in independent stores.
After carrying out extensive consumer research into the demand for Sushi, Pacific Retail Management realised a gap in the market for a higher end sushi chain, one that focused on health, nutrition but also honoured the Ocean, Earth and the Animals.
In 2011, the Wasabi Warriors brand was launched, offering premium sushi made only with the best, ethical and locally sourced ingredients. On top of that, their business practices are sustainable and well-thought out, helping to reduce the impact of consumerism on the environment.
The future success of Wasabi Warriors will be underpinned by long term trends towards healthier food and an increased awareness about the food journey. At the same time, the Australian palate for sophisticated foods places premium sushi food in a competitive position.
And if you want to talk about the relevance of sushi for future generations, an analysis of more than 30,000 schools in Victoria showed that sushi was one of the most popular lunch meals, according to an article by the Herald Sun.
‘Eat Good, Do Good, Feel Good’
Helping consumers make better choices when it comes to fast food is a key driver in the Wasabi Warriors journey.
With a delicious menu using free range chicken, , sustainable seafood’s, and locally sourced vegetables, it’s no wonder that the brand is in high demand.
Wasabi Warriors currently have a number of profitable franchising opportunities available, particularly in Victoria, and Perth where demand has been unprecedented.
As a Business Warrior , you will be given full use of the brand, along with a proven business model and systems designed to help you run your business easily and without the teething problems normally faced by start-up businesses.
Backed by Pacific Retail Management -one of Australia’s most successful franchise networks- Wasabi Warriors Business Warriors can be assured that they are in the best possible hands, with a National Support Office here to help you every step along your journey.
If you share the warrior’s passion and are ready to join the Wasabi Warriors in honoring the Ocean, Earth and the Animals in the food retail industry, whilst running your own business, then click here to begin your business journey. Trust us, your conscience will thank you for it.