Lifetime Distributors is an Australian owned business creating the convenience of shopping in the workplace for thousands across Australia and New Zealand. As a mobile franchise the company offers a huge range of products all at discounted prices delivered free of charge direct to the customers desk.
What a proposition! Discounted books and gifts, the convenience of shopping from your office and products that sell and keep on selling even when the media is telling everyone that times are tough and we all have little money to spend on luxuries.
Lifetime Distributors has been creating the convenience of work place shopping for 19 years and prides itself on customer service and reliability of product supply, whilst maintaining its core promise to customers by providing quality books and products that educate, motivate and inspire at discounts of up to 70% of the normal retail price.
Last year the company broke all records and sold an astonishing 4.5m products direct to consumers.
Tried, tested and convenient
It’s a well tried and tested business model, says Kevin Lagden, Lifetime General Manager. Our competition is minimal and our franchisees sell to over 45,000 businesses every two weeks and that makes us unique. Our customers see us as reliable and affordable – our franchisees are always at a customer’s place of work at an allocated time and are able to fulfil orders right there and then. It really is a fantastic convenience for the busy worker.
It’s a relatively low risk for franchisees as the product supplied is on a consignment basis and the franchisee only ever pays for what they sell. The stock that does not sell through simply gets returned to the master franchise location. There are no marketing or ongoing fees; there are plenty of repeat business opportunities and everyone has the same opportunity to earn a high uncapped income.
The company is entering a sustained period of growth and is now actively recruiting franchisees, sub-contractors and part time workers across Australia and New Zealand. We have an exciting opportunity for a master franchise for the South Island of New Zealand and our recently sold master franchise business in Queensland has some fantastic growth opportunities for the northern part of the state, concludes Kevin.
Backed by majority shareholder Quarto Group Inc, a major UK and US publishing company, Lifetime is well funded and has aggressive expansion plans for the future.
Plenty of benefits
There are many benefits to an individual running a Lifetime franchise which include:
Brand name recognition: The company has worked hard over the last 18 months and undergone a major re-branding exercise by introducing a new logo for our uniforms and vans, corporate DVD, radio, press and web. This year the company is also trialling a cinema advertisement.
Low risk: All of our products are supplied on consignment and there are no additional fees.
Training: Each of our master franchisees provides training as well as induction courses and covers everything from cold calling, marketing sales support, IT and product knowledge.
Marketing: With the support of the national franchisor and master franchises each franchise is supported, which is a real benefit to a small business owner.
Affordability: It’s not going to cost you a fortune to purchase a franchise from Lifetime Distributors.
Expansion opportunities: Franchisees can expand their empire by recruiting sub contractors and part-time workers.
Charitable giving
Lifetime donates a percentage of each product sale to a charity, including Make A Wish Australia, Princess Margaret Hospital in WA and McGuiness MCDermott foundation in SA. To date Lifetime has donated well over $1 million.
FRANCHISE INFORMATION
Company name: Lifetime Distributors The Book People
Contact: Sara Bradley – franchise development manager
Phone: (02) 9634 1666