When it comes to saving the planet, reducing water consumption is usually one of the first things that comes to mind. With Nanotek’s mobile car cleaning service, the use of liquid polymer not only removes dirt from surfaces with no water needed but also leaves a protective coating for up to six weeks. Superfinish Express’ model ensures that franchisees work in safe workplaces as well as complying to the Environmental Protection Agency guidelines which monitors the impact businesses have on the environment.
Nanotek
Concept: mobile car cleaning
Established: 2004
Franchising commenced: 2004
Number of units: 50
Why green
Using a polymer nanotechnology that reduces the need for water, Nanotek is able to provide a mobile service to its customers.
The liquid polymer is applied directly to the surface of the paint where it encapsulates dirt and lifts it from the surface. The polymer then acts as a lubricant allowing the dirt to be removed without any scratching, leaving not only a polished finish but also a protective coating which lasts up to six weeks.
Business advantages
Nanotek franchisees are given an exclusive territory to work in as well as access to a secure online ordering system for all equipment, products and marketing materials, online printing portal, discussion forum and manuals and press releases.
Nanotek’s franchise network is able to provide a mobile service as the polymer technology can be applied directly to the surface of the car and reduces the need for water.
Support and training
All franchisees are required to complete two weeks of induction training which is then followed up with field support by franchise development managers.
Nanotek’s network provides franchisees with a centralised marketing system that includes national websites and a toll free number, advertising, promotions and key account management.
Cost and agreement term
A complete start-up package will cost $47,000 plus a car lease and includes full preparation of the car, access to its complete product range, all equipment and marketing materials.
Nanotek offers a five year agreement, with an option for a further five years.
Superfinish Express
Concept: mobile scratch and dent repairs to the automotive trade
Established: 1993
Franchising commenced: 1995
Number of units: 45
Why green
The mobile paint repair industry is heavily governed by EPA (Environmental Protection Agency) guidelines because of the potentially hazardous chemicals and fumes. In response Superfinish Express reviews all of its products and processes to ensure compliance with EPA guidelines.
Business advantages
Franchisees receive a weekly payment based on submittetd invoices and a centralised accounts department chases up all franchisee accounts.
By working exclusively for the automotive trade, franchisees benefit from repeat custom and can develop business relationships with clients.
By regularly reviewing its products and procedures to comply with ERA guidelines, Superfinish is working towards providing a safe and hazardous-free workplace for its franchisees.
Support and training
A three week one-on-one start up training program focuses on customer service, repairing processes, e-billing, laptop navigation and marketing. This is followed by two weeks of hands on training to help franchisees establish a customer base and oversee their early demonstrations.
Ongoing technical and business support keeps franchisees updated with the latest repair techniques and products.
Cost and agreement term
A turnkey investment starts at $88,000 which includes a customised base model VW Caddy with a guaranteed income of $1000 for the first five weeks. The initial term is five years with a five year renewal option.