Vietnamese food is on the move, with the Rolld franchise chain opening new outlets and unveiling two fresh store concepts.
A kiosk and a casual dine-in are the latest developments. The kiosks are a pared back version of the Rolld format but designed to be visual theatre with colourful display cabinets taking up the majority of the shop front space and a large rolling and food preparation area.
At the other end of the eating spectrum, the Rolld Kitchen is all about casual dining. An extended menu will include a new soup range, rice, pancake, grills and introduce a share plate selection of rice paper rolls, spring rolls, salad, chicken ribs and prawns.
The first dine-in outlet will open on 15 December in William Street, Perth, Western Australia.
Founder and CEO, Bao Hoang said “Expect a space that is significantly larger than regular Rolld stores (up to twice as big), with seating capacity for 60+ happy diners. It was a chance for us to re-think strategically.
Marketing director Christina Murrell said “The Rolld Kitchen brand is to address a huge demand from our loyal customers about casual dining, especially for families.”