Is a merger on the cards at Eagle Boys?

Sarah Stowe

The future of the Eagle Boys brand has been in the balance since the pizza business went into voluntary administration a few weeks ago.

Now there is talk of a merger with Pizza Hut, Australia’s second biggest chain in this highly competitive sector.

Fairfax media suggests a proposal from a private equity firm known for its turnaround strategies could snap up the two brands.

Allegro Funds is apparently considering the purchase of Eagle Boys from administrator SV Partners, and is looking Pizza Hut’s parent company Yum! Brands to offload its pizza business.

This would give the new business a combined presence across Australia of nearly 400 pizza outlets, still short of market leader Domino’s 600 plus stores, and an approximate 30 percent share in the market.

It is not clear if the merger goes ahead whether the result would be a rebrand of Eagle Boys stores.

The private equity firm owns the Carpet Court franchise.