In only six years, ecowash mobile has grown into a multi-award winning international franchise operation, establishing itself as the global leader in mobile car washing.
With operations in over 15 countries including servicing all states of Australia, the Middle East, Europe, Central America and the USA, ecowash mobile has created the waterless car washing segment and established benchmarks for innovation and growth in franchising.
To own the advanced car cleaning market technology segment, ecowash mobile is re-branding as Nanotek as part of a futuristic platform to focus on its exclusive liquid polymer nano-technology.
“Our technology is superior to traditional car washing methods, providing a better result and longer lasting protection” says ecowash mobile CEO Jim Cornish.
The liquid polymer is applied directly to the surface of the paint where it encapsulates dirt and lifts it from the paint surface. The polymer then acts as a lubricant between the dirt and the paint, enabling it to be removed without any scratching – it also leaves a protective coating which lasts up to six weeks.
The futuristic platform will also pave the way for the introduction of new channels and technologies to take Nanotek to the mass market —iphone applications, mobile CRM systems and the use of technologies such as “augmented reality” will see Nanotek offer incoming franchisees an unprecedented business opportunity.
Nanotek offers its Australian franchisees pricing, technologies, experience, expertise and systems beyond the reach of purely domestic systems.
“With operations in over 15 countries we are in a unique position to build global alliances, systems and therefore economies of scale,” says Jim Cornish.
“From Lamborghini product launches in the US, the Cannes Festival for Audi in France, and motor shows and products launches for more than a dozen car manufacturers in Australia, the Nanotek service has credibility that gives a walk up start to new franchisees” says operations director, Stewart Nicholls.
Nanotek will also extend operations to fixed site facilities and a focus on corporate alliances – starting with the management of Qantas Valet services at Sydney, Melbourne, Brisbane and Adelaide airports.
Nanotek’s success has been built upon a unique model, exclusive products, solid systems and global experience:
- Support: national and state conferences, workshops and state managers
- Systems: a futuristic website and franchisee extranet, online ordering systems and printing portals
- Technology: an exclusive product range with ongoing R&D
- Marketing: centralised, focused, innovative
- Multiple channels: mobile and fixed site operations, car cleaning and beyond.
Ecowash mobile will launch the Nanotek brand in January 2010. Without question, Nanotek is the most exciting franchise business opportunity in Australia today.