Wendy’s Supa Sundaes collapse will not affect the operations of the ice cream and hot dog franchise, according to the owner Supatreats Australia which has held the brand’s licence since late 2014.

A spokesperson for Supatreats said that it is business as usual for Wendy’s, despite a former franchisor falling into voluntary administration last week.

In an article with SmartCompany a spokesperson said that Supatreats Australia will “support the brand and its franchisees to ensure smooth continuation of the business”.

According to a SmartCompany report, Wendy’s is performing quite well: “The Wendy’s brand is expecting to trade strongly throughout Australia, with exciting plans for new products and expanded offerings later in 2015.”

In a letter to franchisees Wendy’s head office said that Wendy’s Supa Sundaes was placed in voluntary administration because the brand was allegedly “under threat”.

“The decision to place the company into voluntary administration was taken because the company was unable to resolve a range of legacy issues which arose under previous management and ownership and because it had recently come to the attention of the current management of the company that its business has been severely compromised and the integrity of the Wendy’s brand was under threat,” the company said

In the second half of 2015 the Wendy’s franchise is expected to roll out new product lines.