Industry:

Personal & home services franchises

Business established:

1992

Total business units:

453

Take Something Great and Make It Yours – Own a Poolwerx Franchise

Poolwerx is Australasia’s largest pool and spa care network, with over 33 years of success helping people like you build thriving, scalable businesses.

If you’re ready to take control of your future with the backing of a trusted and proven brand, Poolwerx can work for you.

3 Entry Options:

• Resale – buy an established Poolwerx business- opportunities vary.
• “New to Industry” (greenfield) – affordable entry point, new mobile business in a new territory, $99k including GST, plus van (a van costs approx $35K).
• “Fast-Start”: established territory, with clients, starting as a mobile business.

To help kick-start our new and start-up franchise businesses, we also provide impressive inclusions and extras as part of these packages. Like $10K value in local marketing to launch your new business. Contact us to learn more!

Why Choose Poolwerx?

• Market leader in the pool and spa care industry
• $205 million in sales across Australia and New Zealand (2025)
• 33+ years of experience and sustained growth
• Operating in a resilient and growing home services industry with 25,000+ new pools built annually
• Multi-award winner, including FCA Franchisor of the Year (multiple years)

Franchise Partner Benefits

• Work for yourself, not by yourself! Enjoy autonomy and flexibility with support.
• Exclusive marketing territories with no internal competition.
• Detailed pool mapping provided – know every pool in your area.
• Multiple revenue streams: mobile servicing, chemicals, equipment, lifestyle products, pool system upgrades, equipment repairs, advice and reporting for commercial and residential clients.
• Recurring income through loyal clients and regular bookings.
• Scalable model – grow your business by adding service vehicles, retail stores, and territories.
• No prior pool industry experience required – complete training and ongoing support provided.
• Join a supportive, collaborative franchise network – the Poolwerx Family.

Training and Support – no pool experience required!

• Four-week comprehensive and onboarding program, including three weeks at our world-class “Pool School” in Brisbane (airfares and accommodation included)
• Cert III in Pool and Spa Maintenance
• Comprehensive training across technical, business, operational, and customer service
• On-the-road training with experienced franchise partners
• Ongoing mentoring, business coaching, marketing support, and recruitment assistance
• Ongoing technical and business upskilling and training
• Access to Poolwerx systems, software, and business tools
• Poolwerx Support Centre has 56+ people working for your success!

Marketing That Drives Growth

• Poolwerx is the world’s largest pool and spa care brand.
• There is power in joining the industry leader and a highly recognisable brand!
• National, regional, and local marketing campaigns.
• Your branded vehicles act as mobile advertising.
• Marketing tools and apps, templates, and expert support to grow your brand locally.
• Customisable materials for digital campaigns, social media, print, and promotions.

Our Shared Values

• People first
• Do the right thing
• Find the better way
• Dare to succeed

Ready to Back Yourself?

Join a trusted brand in a growing and resilient industry, with the systems, support, and people to help you succeed. Your business. Our support. One great future.

Hear from Poolwerx Franchise Partners in Mill Park

Check out our corporate video about our recent industry award here.