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Rawsters Mobile Cafe
Rawsters Mobile Cafe

Rawsters Mobile Cafe

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Industry:
Cafe franchises
Business established:
2013
Total business units:
Total Commercial Areas serviced: 11 industrial areas

Rawsters Franchise – Healthy Mobile Café & Coffee Business Opportunity

Rawsters is a Perth-based mobile café business bringing barista-made coffee, healthy food and convenient workplace catering to commercial areas.

Rawsters was created to offer a fresh alternative to traditional lunch bars and fast-food outlets, combining quality, convenience and a wide range of nutritious food and beverage choices. Operating Monday to Friday, 6:00–14:00, this model allows owners and their teams to achieve business/lifestyle balance. For Rawsters, hospitality is not just about quality, but also the genuine happiness and energy the crew brings to customers.

At the heart of the Rawsters concept is its mobile café model, designed around fast, convenient service for busy workplaces. Customers can enjoy freshly brewed coffee made with Rawsters’ in-house blend, cold brew coffee, alternative beverages including chai, matcha and Belgian-style chocolate, as well as cold-pressed juices, kombucha and infused sparkling water.

The food offering is equally diverse, catering to a variety of dietary preferences including vegan, vegetarian, gluten-free, low-carb, protein-rich and keto options. Customers can choose from fresh meals and salads, raw and vegan desserts, traditional treats and handcrafted pastries sourced from local suppliers.

Beyond its mobile café service, Rawsters has developed additional revenue opportunities through corporate catering, celebration cakes, office kitchen supplies, wholesale coffee bean supplies, gifting and its online shop. Its catering service offers convenient next-business-day delivery for selected orders, helping workplaces simplify morning teas, meetings and staff celebrations.

Founded by Dmitry and Julia, Rawsters has been under their management since 2013. Their focus has been on sourcing quality food, beverages and locally produced products while expanding the range to meet changing customer needs.

For entrepreneurs looking to buy a coffee van or food truck, this is a great mobile café business opportunity, Rawsters offers a distinctive concept built around the business owner’s lifestyle, quality coffee, healthy food, online sales and wholesale supplies.

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No experience is needed! No matter your background, you do not need franchise development, hospitality, or barista experience to succeed with Rawsters.

Four-week initial training program consisting of:

  • Training with our Perth head office team;
  • Hands-on in-store work experience;
  • Post opening training via face to face, phone and online support;
  • 24/7 access to training via the Rawsters Academy online portal (Learning Management System)

BUSINESS AND OPERATIONAL SUPPORT

Our marketing and business development support includes:

  • Quarterly Marketing Action Plans (MAP’s);
  • Comprehensive marketing campaigns;
  • Turnkey design build;
  • Opening launch programme;
  • FastStart programme – initial six-month mentoring.

CONTINUED SUPPORT

On-going guidance provided by Rawsters includes:

  • Comprehensive online training programme;
  • Visits to your coffee runs;
  • On-call technical support.

OPERATIONAL & OTHER SUPPORT

The efficient and effective operation of any business is key to success. At Rawsters we have built many unique systems to assist owners in maximising their earning potential by streamlining the operational process.

This is achieved through a variety of different programs including:

CONTINUOUS SUPPORT PROGRAMMES

As part of a network, owners are being challenged with unique problems daily from their coffee runs. We take these best practice initiatives, and implement them throughout Western Australia, to the benefit of the entire system.

COFFEE RUN VISITS

An official coffee run visit is programmed at least once every three months, and it is a time where each coffee run is measured against a standard and rated on their level of service to their clients. Any defects are quickly identified and a corrective solution is worked on in collaboration with each owner.

Upfront investment

  • Franchise fee: $20,000
  • Site/fit-out fee: Coffee van fit-out fee: $120,000-140,000
  • Other: Training fee: $7,500

Ongoing fees

  • Royalty: 6%
  • Administration or management fee: N/A
  • Marketing fees: 3.5%
  • Other: N/A

At the end of the Franchise Agreement

  • Transfer fee: $10,000

team image

Dmitry Fedorov

Director
team image

Julia Krasnova

Director

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