US brand Planet Smoothie has opened its first two Aussie outlets. The two new stores are in Melbourne and there are plans to add another two locations this year.
Wally Ibrahim, CEO of the Docklands-based Smoothie Group, is bringing the Planet Smoothie brand to Australia in collaboration with franchisor and owner Kahala Brands.
“Planet Smoothie is simply a fun brand that everyone loves,” he said.
Customisable smoothies are part of the healthy options on offer.
Plans for long term expansion
Eddy Jimenez, senior vice president of international operations and development at Kahala Brands, said “Building this brand and supporting its international expansion into Australia has been a pleasure for us at Planet Smoothie.
“Their passion and commitment to steadily grow this brand over the next five years is very impressive, and we are thrilled to introduce Planet Smoothie and all of our healthy offerings and exceptional customer service to consumers in the Melbourne market and beyond.”