Cold Rock has launched its Gives Back campaign, a new initiative that lends a hand to community groups, charities and other local associations.

The campaign is designed to help community groups by donating a total of $10,000 to a number of different causes over the coming 12 months.

Cold Rock CEO Stan Gordon said “The campaign is for anyone and everyone who’s working hard to make a difference in their community; whether you’re supporting a local sporting team, raising money for serious illnesses or fighting to save a historic landmark, we want to hear from you so we can help you along the way.”

Applicants are invited to submit an entry via the application on the Facebook page, detailing how the ice cream brand can assist.