Donut King dessert franchise accomplished the biggest PR stunt in Donut King's history, making a 6 Metre BIG Donut to mark the launch of The Simpsons DVD and Homers love for our Pink Sprinkled Donut.
After 80,000 donuts, 56 staff members working in the rain through the night, we finally created the biggest Donut the World has ever seen!!
Standing 6 metres wide, the public and media just on-looked in sheer amazement at this monstrosity of a donut!
The credibility of working with a "cool" high profile brand; The Simpsons and the spectacular sight of the giant donut won the attention of journalists & editors all around Australia.
And yes we did break the record, the current record was held at 4.8 meters in the UK, so we well and truly broke it!
The free exposure we received was in excess of over 1/2 million dollars, so an amazing accomplishment for this mighty brand.
Donut King is Australia's largest and most succesful donut fast food franchise. We offer the opportunity to buy a business supported by professional advisers and world-class facilities. With over 20 years experience and a refined product range (donuts, ice creams, hot dogs, and hot and cold beverages including freshly ground espresso) the company offers a complete system that other franchises only talk about.19-Jul-2008